The Binc book club was originally formed after a handful of Bincers started to get excited about a new book being released by Emily Chan called “Brotopia.” “Brotopia” was about our beloved tech industry and at the time was only available through pre-order. As word spread throughout the company more and more people began to show interest until there was a quite substantial little group of us forming. Using our Book stipend, a cool little monthly perk Binc offers to all employees, we were all able to get “Brotopia” for free - with one caveat, we had to actually read it.
As it goes with almost any group of people, some Bincers devoured it and were begging to chat about it with other readers, while it took other Bincers a bit longer. A few months later, we had a group discussion meeting on the calendar. I don’t want to speak for everyone in attendance, but, for me, it was magical. It gave us a common language & something really meaningful to connect over. We learned about the history of our industry from an inspiring viewpoint that felt honest and real to us.
After we finished “Brotopia” and hosted our discussion, we decided to go for it again, this time we allowed Bincers to vote on the book they wanted to read, which resulted in us reading “Quiet” by Susan Cain, then “Drive” by Dan Pink, and the time will soon come for us to vote on yet another book as a team. To give you a peek into our future, some of the books we are considering are “Hatching Twitter,” “Give & Take,” “To Sell is Human,” and, of course, some write-in votes.
I know I touched on it briefly, but Binc’s book stipend is a big part of this story. Binc supports us to start our own casual groups, to read books, and to seek out ways to apply new things we learn. The Book stipend is a symbol of that, and so are Binc’s Core Values of “Intelligence,” which focuses on curiosity and expertise, and “Growth,” which focuses on challenge and change. The whole “We just shared a link & all of the sudden we had a great discussion group!” isn’t the whole story. Without Binc’s cultural support of learning, it wouldn’t have been so easy for us to get started.
And, truly, it has been quite easy. People who are self-proclaimed non-readers have started to fall for learning through reading. We’re swapping recommendations, book reviews, Audible books, and, most importantly, we’ve been continuing to build connections with one another along the way. We now have new people to go to so we can talk through an idea or a problem. We know they’ll listen because we’ve seen them listen so well in our book discussion groups. We have trust that we all want the best for one another, and that we’ll help each other get where we need to go, even when we view parts of the problem or solution differently.